performance marketing  ·  D2C brands  ·  global

Paid ads that pay.
Run by operators.

We've run paid media for 500+ brands, managed $125M+ in spend, and built the dashboards behind 50+ of them. The same team runs your account — not a junior in a different timezone.

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Brands operated
$0M+
Ad spend managed
0.2x
Avg blended ROAS
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Teammates worldwide
Channels we run

Three platforms, deep specialism.

We don't dabble in nine channels. We go deep on the three that move D2C revenue, and refer you out on the rest.

01

Meta · Instagram

Prospecting + retargeting structures that hold ROAS at scale. CBO, advantage+, manual stacks — whichever your account actually responds to. Creative testing weekly, not quarterly.

02

Google · YouTube

Search that captures intent, PMax that doesn't burn budget on brand, Shopping feeds engineered for spend efficiency. GA4 + Tag Manager wired right the first time.

03

TikTok · Pinterest

Spark ads, catalog campaigns, and creator partnerships that translate into actual carts — not just impressions. We treat new channels as testbeds, not bets.

How an engagement runs

Audit, plan, launch, optimize. Boringly repeatable.

Step 01
Audit

We start with a 10-point teardown of your accounts — structure, attribution, creative fatigue, audience overlap, feed health. You get the doc whether or not you hire us.

Step 02
Plan

A 90-day plan with the campaigns we'll run, the creatives we'll ship, the targets we'll hit, and the threshold at which we'd pull back. No vague decks.

Step 03
Launch

Campaigns go live within a week. Tracking, naming, UTMs, and reporting are all built before the first dollar is spent — not bolted on later.

Step 04
Optimize

Weekly creative drops, fortnightly structural reviews, monthly business-level readouts. The work is the work — not a deck about the work.

From operators we work with

What clients say when the contract's already signed.

They rebuilt our Meta account in two weeks and we hit profit on month one. The reporting alone is worth what we pay them — but the ROAS is what keeps us renewing.
Founder
D2C apparel · 8-figure
Most agencies sell you a deck. This team ships campaigns, fixes attribution, and answers DMs at 11pm. It's how an in-house team would run if you could afford one.
Head of growth
supplements · India + US
We've been through three agencies. This is the only one that actually understood the difference between MER and platform ROAS — and built the dashboard to show it.
CMO
beauty · DTC
Talk to us

Two ways to start.

Book a 30-minute intro call, or send a quick brief and we'll come back within a working day with a free audit.

Option 1 · book a call
30 minutes with Anish

We walk through your accounts, your goals, and whether we're a fit. No pitch deck. If you leave with one useful insight, the call was worth it.

Pick a slot
Option 2 · send a brief
Tell us about your brand
Frequently asked

Before you book. The honest answers.

What's the minimum spend you'll work with?

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Roughly $15k/mo or ₹15L/mo in media. Below that, agency fees eat the math — you're better off in-house or in our coaching community.

Do you do creative too?

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Yes. Static, motion, UGC, video. We have an in-house creative team and run our own AI pipelines for variation testing. Creative is the lever — we don't outsource it.

How long is the contract?

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Quarterly. We don't lock you into 12-month deals. If the work isn't moving the number, you should be able to leave.

Which platforms do you run?

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Meta, Google, TikTok, Pinterest, and Amazon Ads. We don't pretend to be experts at Snap or Reddit — happy to refer you to people who are.